Developing a Marketing Strategy
Does your organisation understand how to link its marketing strategy and business planning?
Developing strategic marketing skills for a consumer-driven market is critical for business development and sustainability under the NDIS.
This workshop is designed to teach you how to incorporate strategic marketing principles into your business planning processes.
After completing the workshop you will:
- Have the beginning of a marketing strategy document for your organisation.
- Be able to demonstrate an understanding of the marketing strategy process.
- Be able to articulate the difference between a marketing strategy and a marketing plan.
Who is it for?
Duration and format
Half-day workshop, with a 30-minute webinar as pre-work.
This venue is wheelchair accessible. Please contact the organiser directly with any accessibility requirements.
Location: Victoria University, Room FS1612, 300 Flinders St, Melbourne